{"id":1631,"date":"2025-10-13T11:09:34","date_gmt":"2025-10-13T02:09:34","guid":{"rendered":"https:\/\/office441.com\/liarstrack\/?p=1631"},"modified":"2025-10-13T11:09:49","modified_gmt":"2025-10-13T02:09:49","slug":"musicians-streaming-strategies","status":"publish","type":"post","link":"https:\/\/office441.com\/liarstrack\/column\/musicians-streaming-strategies\/","title":{"rendered":"\u30df\u30e5\u30fc\u30b8\u30b7\u30e3\u30f3\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u6226\u7565\u2014Spotify\u3067\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u300c\u30c7\u30fc\u30bf\u300d\u306e\u529b"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">1. \u300c\u4f5c\u3063\u305f\u3060\u3051\u3067\u306f\u8074\u304b\u308c\u306a\u3044\u300d\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u6642\u4ee3\u306e\u73fe\u5b9f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u697d\u66f2\u3092\u914d\u4fe1\u3057\u3066\u3044\u308b\u30af\u30ea\u30a8\u30a4\u30bf\u30fc\u306a\u3089\u8ab0\u3082\u304c\u611f\u3058\u308b\u306e\u304c\u3001\u300c<strong>\u66f2\u3092\u4f5c\u3063\u3066\u914d\u4fe1\u3059\u308b\u3060\u3051\u3067\u306f\u3001\u8ab0\u3082\u8074\u3044\u3066\u304f\u308c\u306a\u3044<\/strong>\u300d\u3068\u3044\u3046\u53b3\u3057\u3044\u73fe\u5b9f\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e16\u754c\u4e2d\u306e\u81a8\u5927\u306a\u697d\u66f2\u304c\u65e5\u3005\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u3055\u308c\u308bSpotify\u3084Apple Music\u306b\u304a\u3044\u3066\u3001\u7121\u540d\u306e\u30df\u30e5\u30fc\u30b8\u30b7\u30e3\u30f3\u304c\u591a\u304f\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u3092\u7372\u5f97\u3057\u3001\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u306e\u306f\u975e\u5e38\u306b\u56f0\u96e3\u3067\u3059\u3002SNS\u3067\u306e\u71b1\u5fc3\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3082\u3001\u5b9f\u969b\u306e\u518d\u751f\u6570\uff08\u30b9\u30c8\u30ea\u30fc\u30e0\uff09\u306b\u7d50\u3073\u3064\u304b\u306a\u3044\u3053\u3068\u304c\u591a\u3044\u306e\u304c\u5b9f\u60c5\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u306e\u72b6\u6cc1\u3092\u6253\u7834\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u306e\u306f\u3001\u300c\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u300d\u3068\u3044\u3046\u540d\u306e\u58c1\u3092\u4e57\u308a\u8d8a\u3048\u308b\u305f\u3081\u306e\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u6226\u7565\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u300c\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u4e3b\u7fa9\u300d\u306e\u58c1\u3068\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u8a66\u9a13<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u6642\u4ee3\u3001\u30ea\u30b9\u30ca\u30fc\u306f\u300c\u30a2\u30eb\u30d0\u30e0\u5168\u4f53\u300d\u3067\u306f\u306a\u304f\u3001<strong>\u300c\u4f5c\u696d\u7528BGM\u300d\u300c\u30e0\u30fc\u30c9\u300d\u300c\u30b8\u30e3\u30f3\u30eb\u300d\u3068\u3044\u3063\u305f\u7528\u9014\u3084\u30c6\u30a4\u30b9\u30c8<\/strong>\u3092\u8ef8\u306b\u97f3\u697d\u3092\u63a2\u3057\u3001<strong>\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u5358\u4f4d<\/strong>\u3067\u6d88\u8cbb\u3057\u307e\u3059\u3002\u3053\u308c\u3092\u300c\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u4e3b\u7fa9\u300d\u3068\u547c\u3073\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7121\u540d\u30df\u30e5\u30fc\u30b8\u30b7\u30e3\u30f3\u304c\u6210\u529f\u3059\u308b\u9375\u306f\u3001<strong>Spotify\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u300c\u826f\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u3068\u3057\u3066\u8a8d\u8b58\u3055\u308c\u3001\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u306b\u7d44\u307f\u8fbc\u307e\u308c\u308b\u3053\u3068<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5b9f\u969b\u306b\u3001\u3042\u308b\u7121\u540d\u30a2\u30fc\u30c6\u30a3\u30b9\u30c8\u306e\u697d\u66f2\u304c\u3001\u3069\u306e\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u306b\u3082\u8f09\u3063\u3066\u3044\u306a\u3044\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001<strong>\u7279\u5b9a\u306e\u65e5\u306b\u7a81\u7136\u6570\u767e\u56de\u306e\u30b9\u30c8\u30ea\u30fc\u30e0\u3092\u8a18\u9332\u3057\u3001\u6570\u65e5\u3067\u53ce\u675f\u3059\u308b<\/strong>\u3068\u3044\u3046\u73fe\u8c61\u304c\u78ba\u8a8d\u3055\u308c\u307e\u3057\u305f\u3002\u3053\u308c\u306f\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u305d\u306e\u697d\u66f2\u3092<strong>\u5c0f\u898f\u6a21\u306a\u30ea\u30b9\u30ca\u30fc\u5c64\u306b\u8a66\u9a13\u7684\u306b\u63a8\u85a6\u3057\u305f\u7d50\u679c<\/strong>\u3060\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u6700\u5f37\u306e\u6b66\u5668\uff1a\u300c\u4fdd\u5b58\u7387\uff08Saves\uff09\u300d\u3092\u610f\u8b58\u305b\u3088<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u306a\u305c\u3001\u3053\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u8a66\u9a13\u304c\u91cd\u8981\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u305d\u306e\u7b54\u3048\u306f\u3001<strong>\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30c7\u30fc\u30bf\u300d<\/strong>\u3001\u7279\u306b\u300c\u4fdd\u5b58\uff08Saves\uff09\u7387\u300d\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u524d\u8ff0\u306e\u4e8b\u4f8b\u306e\u697d\u66f2\u306f\u3001\u8074\u3044\u305f\u30ea\u30b9\u30ca\u30fc\u306e<strong>\u7d0425%\u304c\u3001\u305d\u306e\u66f2\u3092\u81ea\u5206\u306e\u30e9\u30a4\u30d6\u30e9\u30ea\u306b\u300c\u4fdd\u5b58\u300d\u3057\u3066\u3044\u307e\u3057\u305f<\/strong>\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u518d\u751f\u56de\u6570<\/strong>\uff1a\u30dc\u30c3\u30c8\u306a\u3069\u3067\u4e0d\u6b63\u64cd\u4f5c\u304c\u53ef\u80fd\u3002<\/li>\n\n\n\n<li><strong>\u4fdd\u5b58\uff08Saves\uff09\u6570<\/strong>\uff1a\u30ea\u30b9\u30ca\u30fc\u304c\u300c\u672c\u5f53\u306b\u6c17\u306b\u5165\u3063\u305f\u300d\u3068\u3044\u3046\u81ea\u767a\u7684\u306a\u610f\u5fd7\u3092\u793a\u3059\u3001<strong>\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u6700\u3082\u91cd\u8981\u8996\u3059\u308b\u6307\u6a19<\/strong>\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u306e\u9ad8\u3044\u4fdd\u5b58\u7387\u3053\u305d\u304c\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u5bfe\u3057\u3066\u300c\u3053\u306e\u66f2\u306f\u30ea\u30b9\u30ca\u30fc\u306e\u6e80\u8db3\u5ea6\u304c\u9ad8\u3044\u300d<strong>\u3068\u3044\u3046\u6700\u5f37\u306e\u30b7\u30b0\u30ca\u30eb\u3092\u9001\u308a\u307e\u3059\u3002\u8a66\u9a13\u7684\u306a\u63a8\u85a6\u304c\u77ed\u671f\u9593\u3067\u53ce\u675f\u3057\u305f\u306e\u306f\u3001<\/strong>\u300c\u60dc\u3057\u304b\u3063\u305f\uff01\u3042\u3068\u4e00\u6b69\u3067\u5408\u683c\u3060\u3063\u305f\u300d\u3068\u3044\u3046\u5be9\u67fb\u7d50\u679c\u3060\u3063\u305f\u3068\u89e3\u91c8\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7121\u540d\u30df\u30e5\u30fc\u30b8\u30b7\u30e3\u30f3\u304c\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u8a8d\u3081\u3089\u308c\u3001<strong>Discover Weekly<\/strong>\u306a\u3069\u306e\u5927\u898f\u6a21\u306a\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u306b\u7d44\u307f\u8fbc\u307e\u308c\u308b\u305f\u3081\u306b\u306f\u3001\u3053\u306e\u300c\u4fdd\u5b58\u7387\u300d\u3068\u300c<strong>\u30b9\u30ad\u30c3\u30d7\u7387\u306e\u4f4e\u3055<\/strong>\uff08\u6700\u5f8c\u307e\u3067\u8074\u304b\u308c\u3066\u3044\u308b\u3053\u3068\uff09\u300d\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. \u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u5473\u65b9\u306b\u3064\u3051\u308b\u5177\u4f53\u7684\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4eca\u56de\u306e\u7d4c\u9a13\u3092\u6d3b\u304b\u3057\u3001\u6b21\u306e\u30ea\u30ea\u30fc\u30b9\u3067\u6210\u529f\u3092\u78ba\u5b9f\u306b\u3059\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">4-1. \u30ea\u30ea\u30fc\u30b9\u524d\u306e\u6e96\u5099<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pre-Save\uff08\u4e88\u7d04\u4fdd\u5b58\uff09\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5fb9\u5e95:<\/strong> \u65b0\u66f2\u306e\u30ea\u30ea\u30fc\u30b9\u524d\u306b\u3001SNS\u306a\u3069\u3067\u30ea\u30b9\u30ca\u30fc\u306b\u300c<strong>Pre-Save<\/strong>\u300d\u3092\u5f37\u304f\u4fc3\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u30ea\u30b9\u30ca\u30fc\u304c\u300c\u3053\u306e\u66f2\u3092\u8074\u304d\u305f\u3044\u300d\u3068\u3044\u3046\u610f\u5fd7\u3092\u30ea\u30ea\u30fc\u30b9\u524d\u306b\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u4f1d\u3048\u308b\u3001\u91cd\u8981\u306a\u624b\u6bb5\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u300c\u30ea\u30ea\u30fc\u30b9\u30ec\u30a4\u30c0\u30fc\u300d\u3092\u610f\u8b58\u3057\u305f\u30d5\u30a1\u30f3\u30d9\u30fc\u30b9\u69cb\u7bc9:<\/strong> \u65e5\u9803\u304b\u3089SNS\u3084\u30e9\u30a4\u30d6\u306a\u3069\u3067\u300c<strong>Spotify\u306e\u30d5\u30a9\u30ed\u30fc\u3092\u304a\u9858\u3044\u3057\u307e\u3059<\/strong>\u300d\u3068\u4f1d\u3048\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u5897\u3084\u3057\u307e\u3059\u3002\u30d5\u30a9\u30ed\u30ef\u30fc\u304c\u591a\u3044\u307b\u3069\u3001\u65b0\u66f2\u304c\u5f7c\u3089\u306e<strong>\u30ea\u30ea\u30fc\u30b9\u30ec\u30a4\u30c0\u30fc<\/strong>\u306b\u63b2\u8f09\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u3001\u521d\u671f\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6700\u5927\u5316\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>Spotify for Artists\u3067\u306e\u5b8c\u74a7\u306a\u30d4\u30c3\u30c1:<\/strong> \u65b0\u66f2\u30ea\u30ea\u30fc\u30b9\u524d\u306b\u306f\u3001\u5fc5\u305a<strong>Spotify for Artists<\/strong>\u3092\u901a\u3058\u3066\u30d4\u30c3\u30c1\u3092\u884c\u3044\u3001<strong>\u30b8\u30e3\u30f3\u30eb\u3001\u30e0\u30fc\u30c9\u3001\u697d\u5668<\/strong>\u306a\u3069\u306e\u60c5\u5831\u3092\u6975\u3081\u3066\u6b63\u78ba\u306b\u8a18\u8ff0\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">4-2. \u30ea\u30ea\u30fc\u30b9\u5f8c\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u4fc3\u9032<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Saves\uff08\u4fdd\u5b58\uff09\u306e\u660e\u78ba\u306a\u8981\u8acb:<\/strong> SNS\u3084\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3067\u3001\u300c\u8074\u3044\u3066\u306d\u300d\u3060\u3051\u3067\u306a\u304f\u3001\u300c<strong>\u6c17\u306b\u5165\u3063\u305f\u3089\u3001\u3042\u306a\u305f\u306e\u30e9\u30a4\u30d6\u30e9\u30ea\u306b\u5fc5\u305a\u4fdd\u5b58\u3057\u3066\u304f\u3060\u3055\u3044\uff01<\/strong>\u300d\u3068\u5177\u4f53\u7684\u306b\u547c\u3073\u304b\u3051\u3001\u4fdd\u5b58\u3068\u3044\u3046\u884c\u52d5\u3092\u4fc3\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30ab\u30bf\u30ed\u30b0\u306e\u5c0e\u7dda\u6574\u5099:<\/strong> 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